Palo Alto, CA… Concept Designs, the Palo Alto, CA-based provider of innovative, custom point of purchase solutions, has designed an engaging end cap for Salomon trail running shoes.
Salomon was given an opportunity to display its market leading trail running shoes on an end cap at the newly-opened Dick’s Sporting Goods store on the Las Vegas Strip.
Concept Designs conceived a large wooden, “shadow box” frame that encloses a multi-tier graphic panel. The layered imagery shows levels of trails from grass to mud to gravel. Five sample trail running shoes are displayed on posts that extend out from the graphic panel. Additional samples are arrayed along the top of the
frame. The Salomon logo is prominently printed at the top of the enclosed area, as well as on the sides of the frame.
The frame shipped to the store fully assembled, ready to mount to an existing podium. The frame also is attached to the store’s Lozier system, providing additional stability.
Concept Designs Inc., headquartered in Palo Alto, California, is a leading provider of unique, custom retail display solutions. The company’s award winning displays are innovative, cost-effective, and have been shown to increase their customers’ sales by promoting their products and brands.
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For further information, contact:
CONCEPT DESIGNS, INC.
Louis Hsiao
Telephone: (650) 213-9900
Facsimile: (650) 213-9902
Email: louis@popconcepts.com
